We only collect the information needed to make the site work well, improve your experience, and stay in touch if you choose. No shananigans. We respect your privacy. We use this information to optimize the site, communicate with you when you’ve asked us to, and fulfill shop orders. We never sell or share your personal data with third parties for their own marketing.
Standard cookies
Cookies are small text files stored in your browser. They help the site remember your preferences and allow forms and analytics to work properly. For example:
- Essential cookies keep forms functional and remember your consent choice.
- Analytics cookies (like Google Analytics) show us how people use the site so we can improve content and usability.
- Marketing automation cookies link your visits once you provide your name or email, so we can respond to you more personally if you’ve opted in.
You can clear cookies or adjust your browser settings at any time to limit or block tracking.
Analytics data is anonymized
We use Google Analytics 4 (GA4) to understand how people use the site so we can improve content and usability. GA4 collects information such as page views, browser type, and device details. Importantly, GA4 does not store full IP addresses — IP anonymization is enabled by default. This means your exact IP address is never retained in our analytics system. The data we see is aggregated and used only to improve the site experience.
More on marketing automation cookies
We use Mautic, an open‑source marketing automation platform that we host ourselves. This means your information is not sent to a third‑party marketing company — all data stays within our own systems. Mautic places cookies that allow us to recognize returning visitors and connect form submissions (like your name or email) with prior site activity. This helps us understand your interests and respond more personally when you’ve chosen to share your details.
Because Mautic is self‑hosted, we maintain full control over how this data is stored and used. We do not sell or share it with outside marketers. The purpose is simply to improve your experience with our site and to communicate with you when you’ve asked us to. You can opt out of these cookies through the consent banner, and if you do, Mautic tracking will not run.
Newsletter
If you subscribe, we use your email address to send updates. We’ll only send relevant news and never spam you.
Contact form
If you reach out through the site’s form, we use your name and email to respond. We may also add your email to our list so you can receive updates, but only if you’ve indicated you want that. We’ll never flood your inbox — just thoughtful replies and occasional updates if you’ve opted in.
Shop data
If you make a purchase, our shopping platform collects the details required to process your order securely (like shipping and payment information).
Your Choices
- You can unsubscribe from newsletters at any time.
- You can clear cookies or adjust browser settings to limit analytics tracking.
- You can ask us to remove your contact form messages or email from our list if you no longer want to hear from us.
- If you have questions about your data, you can contact us directly.
- Change your mind about cookies: clicking this link will re‑open the consent banner so you can update your choice.